Apr 21 - Circuit City to Begin Battery and Cell Phone Take Back

Circuit City and The Rechargeable Battery Recycling Corporation (RBRC) are working together to make recycling rechargeable batteries and cell phones more accessible for consumers, by starting a drop off program in all Circuit City stories nationwide.

ATLANTA,/PRNewswire/ -- Circuit City Stores, Inc., one of the nation's leading providers of consumer electronics, and the Rechargeable Battery Recycling Corporation (RBRC), a nonprofit, public service organization dedicated to recycling used rechargeable batteries and old cell phones, announced today a new relationship that integrates RBRC's recycling program, Call2Recycle(TM), into Circuit City stores throughout the U.S. RBRC spokesman Richard Karn, current host of Family Feud, and formerly "Al Borland" on TV's Home Improvement, helped celebrate the relationship at the Circuit City headquarters in Richmond, Va., where he spoke about the importance of rechargeable battery and cell phone recycling.

The Circuit City/RBRC program makes the recycling of rechargeable batteries and cell phones accessible and convenient for everyone. Starting May 1, consumers can drop off their used rechargeable batteries and old cell phones in RBRC collection boxes located in all Circuit City stores nationwide. Circuit City will recycle used rechargeable batteries commonly found in cordless electronic products such as: cordless phones, laptop computers, PDAs, digital cameras, and cell phones.

This will help with compliance of two existing laws that will go into effect July 1, 2006 where most retailers of cell phones and rechargeable batteries will be required to provide consumers with in-store take-back and recycling of those devices.

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